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Jeanne LANVIN started her studio in the late 1800's, at the young age of 22. In 1924, she created a fragrance that was called Arpege, which at one time had great success and gave the fashion house LANVIN a stronger position among its competitors. Jeanne LANVIN passed away in 1946, but her name and brand lives on stronger than ever. Today, LANVIN is under the direction of Alber Elbaz. His sense of an uncompromising blend of elegance and modernity has made LANVIN be one of the biggest fashion houses in the world in the 2000's.