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In 1958, it all begins when Jean Bousquet decided to go to Paris to create a case of artisanal women's pants. On 16 March 1962, he registered the trademark "Jean Cacharel," for the following year, November 8, 1963, his first cover of ELLE magazine. It owes its initial success to the now famous pink crepe blouse photographed by Peter Knapp., Soon nicknamed "Cacharel" Icon brand was born and continues.