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It all began in 1958 when Jean Bousquet decided to go to Paris to create handmade pants for women. 16th March 1962, he registered the trademark "Jean Cacharel," and the year after, November 8, 1963, he got his first cover of ELLE magazine. The cover with the now famous pink crepe blouse which was photographed by Peter Knapp was a success. The brand was nicknamed Cacharel and the iconic brand continues today.